film unit 30.06.20

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                                            movie marketing                                    30.06.20
LO: to develop an effective marketing strategy.

 kinds of publicity distributors use to market a new film:

  • going to red carpet events 
  • advertisement on TV 
  • posters 
  • magazine interviews 
  • award ceremonies
  • journalists
  • social media
for a summer release you would have to make sure you have booked a slot in cinemas and made sure the cinemas have a schedule that you can fit into. you have to make sure trailers and social media feeds are stocked up. 

merchandise:
  • stationary
  • clothes 
  • soundtrack 
  • brand partnerships 
  • a book of the film 
promotions and merchandise for tenet:
  • gifts and merchandise made on redbubble
  • but other than non-official people making merchandise, i couldn't find any official stuff made by the real tenet company.
promotional campaign for my film:
  • hype collaboration because they are a popular brand
  • radio slot on heart radio because they are the most popular in the UK
  • other famous radio stations
  • posters 
  • magazine interviews 
  • merch in shops like target, asda, walmart. 

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